EXPERIENCE

Two thousand plus miles outside of my comfort zone of New York City, I discovered in Brazil an inspiring creative landscape and an ideal classroom for empathic design. In this unique space, I have been able to develop, harness and focus my ability to creatively adapt and better lead clients toward envisioning, embracing and implementing change for their organizations. Delivering successful results for all of my clients has been gratifying, yet rarely fast, always requiring focus, persistence and enthusiasm.

UX design: increasing accessibility promotes growth.

 

MOBILE LOGISTICS APP

UX + VISUAL DESIGN: MOBILE APP FOR A REAL-TIME END-TO-END LOGISTICS BIPaaS MANAGEMENT SOLUTION

DATA VISUALIZATION + BUSINESS INTELLIGENCE DASHBOARD

UX, UI PRODUCT, + VISUAL DESIGN:  WEB DATA JOURNALISM PAAS, ALL BRAZILIAN ONLINE NEWS ON A SINGLE PAGE, ENABLING ANYONE TO FIND CONNECTIONS AND DRAW INSIGHT FROM VISUALIZING + COMPARING NEWS AS DATA

ECOMMERCE

UX + VISUAL DESIGN: E-COMMERCE FOR CHILDREN'S APPAREL, ACCESSORIES AND TOYS

 

BUSINESS PROCESS DESIGN FOR SALESFORCE

UX, PROCESS + INFORMATION DESIGN : DESIGNED INTERNAL BUSINESS WORKFLOW PROCESSES VIA CREATION OF INTRANET AND SALESFORCE ENVIRONMENT

 

WEBSITE

UX/UI, BRAND DESIGN: WEBSITE FOR DIGITAL ADVERTISING AGENCY START-UP

 

GAMIFIED WEB CONTENT

UX / UI DESIGN + CONCEPT: GAMIFIED ANNUAL REPORT FOR LARGEST TELECOM IN LATAM

GAMIFIED TOUCHSCREEN LEARNING

UX /UI, PRODUCT CONCEPT, DESIGN AND DEVELOPMENT:  PLAYLAB IS HANDS-ON DESIGN THINKING FOR K-12 SCHOOLS. I CREATED IT AS A LEARNING WORKSHOP METHODOLOGY FOCUSED ON 3 STEPS: PROBLEMATIZING, PROTOTYPING AND PRESENTING CREATIVE SOLUTIONS.  I ALSO UTILIZE A WIDE VARIETY OF LOW TECH AS WELL AS HIGH TECH MATERIALS, TOOLS AND CONTENT.

 

ECOMMERCE

EXPERIENCE + STRATEGY LEAD:  E-COMMERCE CIRCULAR ECONOMY MARKETPLACE (POSITIONING, BRAND NARRATIVE, UX, CREATIVE DIRECTION, IN-BOUND SOCIAL MULTI-CHANNEL MARKETING) 

 

ECOMMERCE

ARCHITECTURE, EXPERIENCE AND STRATEGY LEAD:  COSMETICS PRODUCER, E-TAILER

ARCHITECTURE + EXPERIENCE DESIGN

CONCEPT,  ARCHITECTURE, CONTENT, CURATION, UX/UI DESIGN: LEARNING CONTENT, SPACES + SYSTEMS: CONCEPT, DESIGN, PRODUCTION, ITERATIVE IMPROVEMENT

MULTI-PLATFORM BRAND EXPERIENCE